Happy Post-Tsunami Monday! And while we, in relief, jokingly call each one that leaves us high-and-dry a faux-nami… civil defense and basic safety are really no laughing matter. This weekend was a prime example of a quick, down-and-dirty, here-comes-a-tsunami emergency that always leaves people waiting for a little more. Where’s the coverage? What do I do? Where should I go? Is this even a big deal?
It’s a tough time: the TV is only good if you’re able to stay in one place, the radio never tells you enough of what you WANT to hear, and all the stations are saying to “keep the phone lines free for emergency responders!” Thankfully, Hawaii has a lot of on the ground social media professionals that are very reliable about communications in the event of an emergency; be it on their wifi cards, smartphones, tablets or even on a completely different island. It seems like most of the news in these situations come from media outlets and particular individuals, rather than the usual company sources. @HI_CivilDefense DID step it up in their posts and should be commended…
Most importantly on this topic, we wanted to call everyone’s attention to our friend, Tara Coomans’ blog, over at Akamai Marketing and her post on “Social Media During Emergencies”. It’s a great, thoughtful read and worth looking into as an example of how to set your communications apart by being available to help when it’s needed most!
How did YOU fare last Saturday night and did you turn to Social Media for coverage on the tsunami, hurricane Sandy, or the earthquake?